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Cross-platform Support for
Multi-channel Brand Outreach

In today’s omnichannel marketing era, brands are moving beyond online presence to prioritize precision engagement at the moment consumers make in-store purchase decisions. With the rapid expansion of Retail Media Networks (RMN), retail environments have evolved from simple points of sale into data-driven media platforms capable of converting foot traffic into measurable business value.


AUO Display Plus's IMPRESS Content Management System empowers brands and retailers to seize the growing retail media opportunity. The platform simplifies the management of vast display networks while its intuitive interface optimizes marketing workflows and operational performance. With integrated data analytics, IMPRESS enables brands to make data-driven decisions that elevate the commercial value of any physical venue.

Data-backed Advertising for Informed Decision Making

By integrating AI-powered sensors and advanced visual analytics, the platform empowers operators to capture precise advertising performance and audience demographics. This multi-dimensional data analysis effectively quantifies the impact of offline advertising, making it an ideal solution for marketing campaigns across both retail advertising and Retail Media Networks (RMN).

Effortless Management, Enhanced Efficiency
Cross-platform Compatibility for
Boosted Efficiency

With IMPRESS, businesses can seamlessly manage and update content across a wide range of digital signage platforms, including LCD displays, LED screens, projectors, and AUO Display Plus's AecoPost ePaper displays. Offering support for multiple operating systems, including Android, Windows, WebOS, and others, IMPRESS ensures flexible, reliable, and consistent content delivery across all devices.

Target Attribute Tagging for Precise Ad Placement

IMPRESS allows users to tag potential ad destinations based on attributes, such as size, location, or products offered. The platform then allows operators to send ads only to venues with appropriate tags. This precision targeting ensures ads are only placed in relevant locations, maximizing the cost-efficiency of ad spend.

Streamlined Design and Delivery for Unmatched Marketing Agility

IMPRESS simplifies the entire workflow—from layout editing to deployment—allowing brands to accelerate their advertising cycles and make instant marketing adjustments to meet changing demands.

Intuitive User-centered Design
User-friendly Interface for Enhanced Usability

Eliminate operational complexity. The intuitive design of IMPRESS interface ensures that users can master the system quickly and effortlessly.

Extensive Format Compatibility for Easy Content Editing

IMPRESS supports a wide range of content formats, including images (JPG, PNG), videos (MP4), text, and embedded web pages. With the selection of built-in templates, users can effortlessly draft and finalize engaging ad content. The versatility of IMPRESS makes it the ideal solution for Retail Media Network (RMN) applications.

Versatile System Integration for Infinite Possibilities

Offering seamless integration with retailers' and advertisers' broadcast and content-delivery systems, as well as additional platforms via API, IMPRESS is the one-stop platform for boosting the efficiency and flexibility of ad delivery.

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